LnL

From Corporate Strategy to CSS: The Humility of the “Simple” Project

I thought this would take a weekend. It ended up changing how I think about work. There is a quiet assumption that builds over time. If you can handle complex systems, smaller problems should be easy. That assumption does not survive contact with reality. This began with my sister. She has spent years building something […]

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The LnL Framework: A Practical Thinking System for Real-World Problems

The LnL Framework: A Practical Thinking System for Real-World Problems When thinking is unclear, even smart teams move in the wrong direction. Everyone in the room sounds smart. The slides are clean. The language is polished. Heads are nodding.Then someone says, “Let’s move forward with this.”And in that moment—quietly, invisibly—something breaks. Because if you pause

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